Design is an crucial aspect in the development of the site.

If a site has good design it will make the maintenance and updating of the site a simple task and be cost effective.

A lot Sites that have been developed ad hoc, adding pages to the site with no structure or design, this will make the maintenance and upkeep a monster task.

Poor design results in multiple pages

• Pages and links that go nowhere
• Pages that are never updated
• Pages never removed
• A site that is twice the size it should
• Pages that are out of date.
  
  Overall result is a Big mess

This will cost you in two ways,

• Firstly in server space, paying for space you do not required.
• Second is the cost of having some one spending far to much time trying to work out which pages need to be changed.